It is my firm belief that there is too much bad design in the world today. Some of it is produced by people with no formal training; some of it is produced by designers who either don't know better or simply do not care; some of it is produced by talented people but are burdened by micromanagers and clients who simply refuse to let designers design.
I fall into the last category. My last position was with an automotive dealership as a graphic & web designer. Dealership ads are, as I have heard everywhere, are the worst forms of design. While I tried to bring a classic, organized look to the advertising I produced (which fit with the look of the dealership) I was hindered by my boss' incessant need to eliminate white space, fill areas with wide swashes of bright yellows and reds and use only one typeface - Arial - for all advertising.
My goal with this blog - without sounding pompous or harsh - is to examine graphic design from a variety of sources and, where possible, present a better designed result along with an exploration into the process.
I feel this will generate a two-fold result: first, to educate and inform; second - and most important - it will sharpen my skills and improve my abilities, both in critical thinking and technical proficiency.
Tuesday, January 20, 2009
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Congratulations on the new project!
ReplyDeleteCongratulations on the new project!
ReplyDeleteI agree with you. While I surfing the internet I found many bad designs, I think it is due to the lack of formal training for the designer who either does not know better or simply does not care.
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